Digital Marketing Specialist: Dual Expertise in Books & Real Estate
A highly motivated and results-oriented digital marketing specialist with extensive experience in both book marketing and real estate marketing. Proven ability to develop and execute effective digital marketing strategies that generate leads, drive sales, and increase brand awareness. Possesses a strong understanding of SEO, content marketing, social media marketing, email marketing, and paid advertising.

Real Estate
Listings and Open Houses
Project description
I have had various clients needing to sell their properties here is what I did to help them achieve their goal:
● Cold calling various homeowners, developers, and investors with a targeted list of skip traced leads
● Designed marketing campaigns for listings through the use of digital media
● Developed targeted email marketing campaigns to promote listing to local residents, investors, and developers
● Analyzed email performance metrics, monitored email deliverability, open rates, click-through rates, and conversion metrics to continuously optimize campaign performance
● Implemented PPC ad campaigns to target specific real estate related segments throughout Maryland











Book Marketing Strategy
Cretaceous Kings
● Conduct keyword research and analysis to identify valuable search terms to improve campaign performance
● Create and optimize PPC campaigns, ad groups, and ads, ensuring alignment with marketing objectives and target audience
● Engage on all social media platforms to build audiences and participate in trending conversations.
● Participate in developing social media campaign strategies that reach various goals.
● Collaborate with book promotion websites to develop and execute effective email marketing campaigns to nurture leads and engage target audience
● Monitor email deliverability, open rates, click-through rates, and conversion metrics to continuously optimize campaign performance
● Forecast monthly performance and manage budget allocations and bid strategies to effectively achieve campaign goals

Full Book Cover

Main Characters Marketing Artwork:



